River Rock Adventure Guides

The Client

River Rock Adventure Guides is an organization company located in Orange County, California. Their mission is to curate deep, transformative outdoor experiences that satiate the three most basic necessities for human development: common unity, challenges to overcome, and a clear perspective.

The Opportunity

Owner and trained therapist, Taylor Gibler, approached me with an exciting brief to re-brand an existing venture he was taking on. My goal was to create a brand package that carried a presence and credibility that reflects the a company that seeks to grow and utilize the natural environment to incite positive change.